There are No Rules – But How About Some Guildelines?

There are No Rules – But How About Some Guildelines?

We’ve all heard the saying, “The only rule is, there are no rules.” And the same holds true when we attempt to create hard and fast “rules” to follow for Social Media. The moment you say ‘this doesn’t’ work’, or ‘that does work’, someone will prove you wrong....

Complacency – Your Worst Enemy

When everything is running smoothly, we tend to give a sigh of relief, talk about how all the hard work has finally paid off, and then do the worst thing we can do–nothing new. I hear it all the time, “I know I need to get more active on Social Media, but I just don’t...

To Blog or not to Blog – Is that the Question?

During my recent workshop at Southern California Writers Conference, one of the topics discussed was why writers should not blog about “writing”. The main reason being that they need readers – not just other writers, to purchase and read their books. The goal (at the...

Networking Part V – The Follow Up

We’ve talked about how to choose networking events and plan your strategy in Networking Part I –A Compliment to Social Media In Networking Part II –Rules of Engagement, we discussed how to conduct yourself during the actual networking event. Networking Part III...

Best Practices for Social Media

I’m excited to see so many individuals and businesses joining the social media fast lane of online interacting. But like anything new and different, there are some common courtesies and guidelines to keep in mind.  Here are some pointers to help you keep a...